Live like you mean it....
Really...I mean REALLY...wtf. Is this what Wisconsin comes up with to hang our hat on for the next ten years? I might as well move to Delaware at least they won't throw the entire state under the bus. Wait a minute, what's in Delaware??? So apparently everyone in the state can now do cartwheels? I can't even do a forward roll for pete's sake!!! I am befuddled, angry, and confused. I do know this, the true definition of "Marketing" by the aforementioned American Marketing Association. is known as the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that HAVE VALUE for customers, clients, partners, and SOCIETY at large. Did these baffoons take a poll of anyone, other than the seven or eight so-called marketing hipsters working in the state's marketing department? I am really questioning the value this will have other than the fact they ripped it off from numerous other corporate entities, and will most likely have to waste more money in court if they are actually going to keep this slogan. O Doyle Rules!!! Way to go Madison, way to go!! I have listed some potential replacements, some good, some bad, but none can reach the depth of baffoon quite like "live like you mean it."
1) Wisconsin we're not Illinois- A oldy but a goody- VALUE VERY HIGH
2) America's Dairyland- Another oldy, but we can at least take some VALUE out of it.
3) Wisconsin Closed Wolskis- Alright well this one is stretching it, but there's a good chance all of us have at one point or another.
4) Wisconsin we're not Madison- Explanation not needed
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